Incubeta is growing our global team of team of experts in marketing, technology, data and creative, and we’re looking for a US Marketing Manager. This role represents an exciting opportunity to deliver Incubeta’s regional marketing and communication strategy. Working closely with our global marketing team, you will be responsible for regionalizing our global marketing strategy, deploying an in-market communications plan which will be central to the business’s ambitious growth plans.

the role allows for the creation & ownership of the US marketing plan and will encompass content ideation, copywriting, events management, media planning & awards. Your main objective will be to improve Incubeta’s awareness and to drive lead generation for the US growth team.

The role will suit an applicant with experience across a variety of marketing disciplines. The role is fast paced and you will be working on multiple projects and teams across the business. It will suit someone that has strong project management skills and a sharp attention to detail.

CRM will sit at the core of the role, acting as a source of truth for the success of our marketing and informing future direction and strategy to improve outputs. Experience and a mindset to analyze our return on investment through a range of measurable KPIs will further aid your success in this exciting role.

Required Qualifications

  • Minimum four years previous experience within a marketing role
  • Expertise in creating and delivering communication plans
  • Ability to self-start and self-manage
  • You have experience of using a CRM and understand the value (Hubspot experience is a bonus).
  • Comfortable with collaboration and building internal relationships with international and cross-functional teams.
  • You enjoy organizing and hosting events.
  • You love marketing and its role in driving business growth
  • You are passionate, driven and enjoy a fast-paced environment
  • You’re curious and want to test new things
  • B2B experience is a benefit, preferably in an agency/startup/high growth environment.

Organizational Relationships

  • Position reports to the Global Marketing Director

Location:

  • Role is hybrid, with occasional travel to Incubeta HQ in New York City.